Tag Archives: pointe shoes made in Argentina

The Mysterious Mayol Of Argentina

It’s been a long, long time since a pointe shoe discovery has left me with barely enough information to make a post. This is one of those times. I have sleuthed and surfed and searched for information about the Mayol brand for months, but haven’t been successful.

The only clue obvious from these photos is the manufacturer’s mark on the sole that says Industria Argentina. This simply means it is a product of or produced in Argentina.

Mayol Pointe Shoes

The toe box pleating is quite wide and the shoe appears to be tapered with a wide metatarsal area. The logo looks to be ink-stamped and not imprinted into the sole material.

Perhaps, this brand is a “contract shoe” for a particular dance theater or school in Argentina, I don’t know. For now,  the Mayol brand remains a complete mystery.

Sutorio De Maserejian-The End Of A Cobbler’s Legacy?

Sutorio de Maserejian-Ballet SlipperA while ago, I had discovered another pointe shoe brand based in Argentina. Because I post in random order, I took it for granted that the brand, its products and its website would still be up and running when I got around to writing about it.

The brand name of the company was called Sutorio De Maserejian. The word sutorio means belonging to or related to the art of making shoes. When I first discovered the brand, I had an interesting time learning about the company and its founder, Stephan Artin Maserejian.

Sadly, when I revisited the old company website, the domain was no longer viable. There were wonderful family photos and pictures of the workshop where the dance shoes were made by hand in Buenos Aires, Argentina.

After doing some online searching, I found the obituary of Stephan Maserejian. His legacy and life story are really inspiring. There is a memorial slide show that includes a photograph of a cobblers bench from his company workshop.

Leotard by Sutorio de MaserejianI have tried to contact his wife and son through their Facebook pages to find out what happened to the company brand name. I am hopeful that I will get a response although they don’t appear very active on the site.

Searching the company name brings up the old Argentina address and there are references online to a location in El Salvador, but it leads nowhere. I will have to put this brand under the mystery category.

Sutorio de Maserejian dance garments and shoes can still be found for sale on eBay-type sites in South America. Unless I can contact the Maserejian family and find out otherwise, this brand name may have sadly disappeared into the pages of pointe shoe history with the passing of its founder.

Fouette Pointe Shoes From Argentina

If you are familiar with popular brands of pointe shoes, you are probably aware that Grishko of Russia makes a model called the Fouette. I recently discovered another Fouette pointe shoe from the gorgeous country of Argentina, South America.

In this case, Fouette is the brand name of the company and they give their shoe model the same name. The Fouette company appears to be a popular manufacturer in the Buenos Aires region of Argentina.

 They are a wonderfully convenient provider of dance supplies because their shop is located across the street from the Teatro Colón ; one of the top-rated opera houses in the world and the largest in Buenos Aires.

Being in such close proximity to a world-famous venue like the Teatro Colón makes me wonder why I couldn’t find a company website to save my life.

Fouette Viamonte, 1177 (1053) -  Cap.Fed. Buenos Aires - Argentina Fono: (5411) 5032-2547 / 5032-9010 ventas@32fouette.com.arIf dancers from all over the world come to perform on that stage, wouldn’t they like a business website to make long-distance ordering easier?

Of course, I could be mistaken. They may indeed have a website. I just can’t find it. However, I did find the contact information for anyone interested in making an inquiry:

Viamonte, 1177 (1053) – Cap.Fed.
Buenos Aires – Argentina
Fono: (5411) 5032-2547 / 5032-9010

I wonder if that is the owner and founder of Fouette standing in the entrance of the shop? How I would love to open those doors and make a beeline for the pointe shoes and slippers!

These beautifully worn Spanish Fouettes are interesting, aren’t they? I would love to have a pair for my collection. Sadly, I couldn’t find any information about the exact specs on this shoe. In some photos, the toe boxes appear tapered; in others, rounded.

This brand is very intriguing to me. I am going to send an email inquiry to Fouette asking if they have a website.

Note: By the time I came back to finish this post, Fouette had already responded. Unfortunately, they do not have a website at this time, but their fast response is incredibly admirable and professional. Muchos gracias, Fouette.

Gyffs By Carin- The Giselle Pointe Shoe From Argentina

As I research and hunt for pointe brands around the world, I become more impressed with the wide variety of manufacturers that supply dancers in the performing arts genre in the country of Argentina. It’s always interesting to see what dancers have to choose from in their localities and of course, now, around the world. Here is yet another pointe shoe brand; Gyffs of Argentina.

The Carin Gyffs Company Has A Passion For Dance

gyffs-by-carinAlthough the Gyffs Company has an about page on their website, it gives no indication of the founder of the business. It is apparent that the name Carin Gyffs is the person or idea behind the company branding.

The Gyffs showroom is located in Buenos Aires, Argentina. The company has been in business for over 25 years supplying ballet dancers and gymnasts with high-quality shoes, apparel and accessories. The byline on the shoebox says  A Passion For Dance.

Who Is Carin Gyffs? Some Of Us Want To Know

Ballet slippers from Gyffs of Argentina

Ballet slippers from Gyffs of Argentina

During my online research, I found that this brand name is referred to as both Carin Gyffs and Gyffs by Carin when mentioning their dance wear products. Typically, with foreign brands, I search using the language of origin. I cannot find any mention of who Carin Gyffs is.

The Giselle Pointe Shoe By Gyffs- Searching For The Meaning Of Those Center Initials

The maker's logo imprint on the sole of the Gyff's Giselle model

The maker’s logo imprint on the sole of the Gyff’s Giselle model

From the photo, we can see what looks like a soft, brushed leather sole for traction. The initials in the center are difficult for me to make out; my eyes see either G&A or what looks like a backwards R. This is a mystery.

The company branding tells us that this is a genuine Spanish pointe shoe designed and manufactured in Argentina. This is not only great for dancers, but for collectors as well.

I did receive a response from the company when I asked whether the pointe shoe shown on their official website was the Giselle model. The answer was yes.  Bravo, Gyffs, for actually answering an email inquiry! You get 2 points. Did you give me any specifications? No. Subtract 2 points.

You can see many more of their dance products on their website and view some of their shoe models on their Facebook page. Both the website and the Facebook page are in Spanish. Click on the Calzado category where you can see the Giselle model. Unfortunately, there are zero specs about the shoe for potential buyers. *

Official website link : Gyffs-dance.com.ar

Gyffs Dance on Facebook

*I am going to be addressing this problem and many others with pointe shoe companies in my next post.

Cracking The Case Of Casca Nueces-The Nutcracker Pointe Shoe From Argentina

When it comes to researching and writing about different brands, there are two things that drive me nuts more than anything else. The first one is dealing with pointe shoe manufacturers that refuse to answer inquiries no matter how innocent the question I pose. Information that could be so easily obtained straight from the horses mouth is a huge challenge when the horse is afraid to talk to me because I mention this blog. It’s amazing, but true.

Casca Nueces Pointe Shoes

Finding the maker of the long-vamped, low profile Casca Nueces has been a tough case to crack.

The second  challenge is seeing lots of images and/or  sellers of a particular pointe shoe in decent quantities with no trace or mention of the original origins of that shoe. This is my frustrating dilemma with the Argentinian pointe shoe Casca Nueces or  Nutcracker as it translates into English. You can read my first post about discovering this shoe  here.

cascanueces-2Here I am at post number two about Casca Nueces pointe shoes, yet no closer to finding out where dancers in Argentina happen to purchase these shoes. With the specialized shape of the toe box, this particular model is definitely not a style for the average foot.


Notice the logo on the makers stamp that includes a star shape and what appears to be a bird in flight. The name Casca Nueces is written as two separate words and is printed horizontally across the center seam of the shoe.

As you can see by the photo, the makers stamp includes the words Industria Argentina, or simply a product of that country.

cascanueces-7At the very bottom of the shoe bag on the left side we see the name Raul. Unfortunately, the name after that is obscured by the fold in the plastic. Who could Raul be? In the dance supply trade of apparel and shoes for people in Argentina, one name appears that could be the name on the bag; Raúl Jorge Cecconi.

I found one connection that makes sense between the name Raúl Jorge Cecconi, Argentina, dance supplies and pointe shoes. Issue.com is a website that lets you view the pages of magazines online. On page 75 of the following Spanish publication of Balletin Dance Magazine, you will see an advertisement for a company named Teletone Tap RJC on the bottom right side.

If you click on the ad it will enlarge so you can read it better. Raúl Jorge Cecconi operates a company that has been selling dance shoes in Argentina since 1940. According to the ad, he offers 30 different models of tap and pointe shoes.

There is only a phone number listed for contact. Since I am not planning on making a long distance call to South America, this is as close of a guess as I can make right now. Unfortunately, just because a dance shop puts a pair of pointe shoes into a bag imprinted with their logo doesn’t mean that they manufactured the shoe. However, the shoe stamp and the bag logo showing the legs of a ballerina  match.


The sole stamp includes the image of a ballerina on pointe and the name Cascanueces as one word. The name is now vertical instead of lining up with the center seam.

This black pair is technically the same brand, yet one can notice that the way the manufacturer stamped this sole is completely different to the third image above.  Here, the spelling of Casca Nueces is all one word.This model also includes Industria Argentina as part of the makers stamp.


The ballerina image is clearly seen here and matches the same logo used for the product bag above.

These shoes are immensely interesting to me and I cannot wait to get some of my questions answered!. Just their name alone makes them incredibly unique. Right now, I have a lot of questions about this brand:

  • Why are so many of these shoes available online, yet have no source that can be easily found online?
  • Why are there two different designs for the maker stamp?
  • Is one style an older version that was discontinued?
  • Was the original brand bought out which would explain a new logo and name image redesign?
  • Is Casca Nueces a brand name or a model name?
  • Is the original  Raúl Jorge Cecconi still alive? If the business was founded in 1940 and it is now 2013; the chances are good that the company is now 2nd or 3rd generation.

The wide pleating techniques are clearly visible where the satin gathers to the sole

If it was as easy as entering the ” pointe-shoe-name.com”  into my computer search bar to find any company anywhere in the world, this website would just be a series of links. Many dance wear manufacturers have completely different names for their official websites other than the name of their makers stamp.


Where the heck can I buy a pair of Nutcracker pointe shoes?

Some cases are harder to crack than others. It is still surprising that in this day and age of easy access to the Internet and cheap hosting plans that some businesses appear to operate locally instead of globally.

Who knows, there may be a website out there for this brand of mysterious nutcracker pointe shoes from Argentina. Hopefully, we can crack this case soon.

Ms y J Pointe Shoes-A Beautiful Collection From Argentina

In one of my earlier posts, I speak about the pointe shoes from Chile sold under the Miguel Jorda name as the M&J pointe shoe brand.

ms y J company logo

I was extremely surprised to find this brand, Ms y J and its telltale leafy logo stamp because I thought this logo was for the M&J model. Confused? So was I. The shoe that I posted as an M&J model was, indeed an Ms y J model complete with that unique logo on the bottom of the shoe.

Maker Stamps Are Hard To Read When The Sole Is Worn Out

M&J Pointe Shoes

Maker stamp matches Ms y J logo

Many times, unique brands are found advertised on international versions of eBay or similar sites by private sellers. When the bottom of the shoe has most of the maker stamp danced off, even the seller has to take a guess at the brand or model.

Although the maker’s stamp is fuzzy in the center, the curved pattern of the logo is unmistakable. It is one of the images found on the Argentinian coat of arms and is representative of that country. See it here on this link by scrolling down a bit. Isn’t that interesting?

Comparing The M&J Brand To The Ms y J Brand

Both of these companies originate in South America. The most intriguing similarity are the names. The letter “y” means and in Spanish and is pronounced like the letter E in English. In other words, it translates to Ms&J. I am highly suspicious of why two companies would choose such similar names, but I have a theory.

There are two Miguel Jorda’s; a senior and a junior. Miguel senior ( or Ms ) has been in the dancewear business for decades and is well established in Argentina. Although Miguel Jr. was a popular dancer in Argentina, he now does business in Chile. It makes sense that the younger Jorda would break off and create his own model and his own separate website. The younger Jorda’s shoe only comes with a model number while the Ms&J collection has names for each one.

Getting To Know The Ms&J Company

According to the company history page on their official website, Ms&J has been manufacturing top-quality dance shoes in Argentina for over 30 years. As their business expands, they have endeared themselves to the ballerinas of professional theaters such as the world-famous Teatro Colon and Teatro Argentina. They now pride themselves as a manufacturer of pointe shoes made with advanced technology to meet the needs of the modern dancer. They have several retail locations in Argentina.

The Ms&J Pointe Shoe Collection From  Argentina Are Worth A Second Look 

I apologize that you had to come all the way to the end of this post to see these great models. Here they are:

Ms&J Elite


The Elite has a square-shaped platform for easier balancing and was made as a professional model for those who are in intense training.

The side seams are cut on the diagonal for a flattering fit and beautiful aesthetics. The shoe is reinforced to provide extra support throughout the metatarsal area.


Ms&J Attitude


Look at that shoe platform; surely a dancer has to have great balance for boxes that taper into such a delicate point.

The Attitude is the Russian-inspired model that comes with high v-shaped vamps for that elegant aesthetic that Russian-cut shoes bring to a dancer’s line.


Ms&J Brisee'


The Brisee’ not only has a unique name in the world of pointe shoe models, it was made for a purpose; quietness during jumps and landings.

The toe box is constructed to be supportive, yet silent. It is a professional shoe that comes with a 3/4 shank design. The shoe is made with strong, lightweight materials for advanced dancers that have developed arches and strong feet.


Ms&J Eleve'


This particular photo reminds me of the modern photography methods that you see on the Suffolk  website. The Eleve’ is described as a lightweight, flexible shoe for students.

The light construction is made for developing feet and potential dancers. From the picture, it appears to have square platforms, low profiles and a medium vamp with slightly tapered toes.


Ms&J Eleve' II

Eleve’ II

I love this photo because the maker stamp with the leafy logo is clearly visible here. The Eleve’ II is basically the same style as the Eleve’, but comes with a 1/2 shank to help foot flexibility.

Again, this model is described as a student pointe shoe for dancers that have underdeveloped arches. Of course, many will shudder at the thought of a weak-footed beginner on 1/2 shanks, but maybe risk taking is huge in Argentina, who knows?


Ms&J Arabesque


Arabesque is a wonderful name for a ballet shoe. This particular model is their American-style shoe. It has a wider platform for balancing.

The Arabesque also has u-shaped vamps that hug the instep in an anatomically correct way. Here is another modern photography image that tells me Ms&J are a trendy company and on top of their marketing game.

Writing about this company was a real pleasure and I am thrilled to discover this collection. From now on, when I see those curved plants on a pointe shoe sole, I know that I am looking at Ms&J from Argentina.

If you want to see more about Ms&J, you can visit their official website @ Msyj.com.ar. The site is in Spanish. To see the pointe shoes, click on Catalogo at the top, then choose Calzados.

Deboule Pointe Shoes From Argentina

deboule-danseThe world of the performing arts is alive and well in Argentina. Because theatrical productions are a huge part of the passionate heritage of these beautiful people, there are probably more brands of dance shoe companies in Argentina than I can ever hope to discover. However, discover another one I did!

Deboule Dancewear Of Argentina

According to my Spanish reading skills and the about section of the Deboule website, this is a fairly new dancewear supply company based in Buenos Aires, Argentina. The site is slightly buggy to navigate, so I have provided a link directly to the product page below to make it easier for you to check out their products.


The Deboule Pointe Shoe Description

Deboule Pointe Shoes

Deboule Pointe Shoes

The pointe shoe model by Deboule is a solitary product that comes in two shades; Rose or Salmon. It is simply described as a “study” pointe shoe for basic training.

Although images are not the best way to judge a pointe shoe shape and construction, the Deboule appears to have low profile boxes with slightly tapered toes. Drawstrings are also obvious on the modified  v-shaped vamps.

The ribbon placement could use a more professional appearance for business purposes and sales, but just finding another pointe shoe brand from Argentina is exciting in itself.

An Interesting Behind-The- Scenes Look At Ballet Theater Life In Buenos Aires, Argentina


UPDATE 1/27/2020 -The Deboule domain has expired, so unfortunately, they have been removed from the brands list.

Jowy Queen Pointe Shoes From Argentina

Jowy Queen in pink

I am always thrilled to discover any new pointe shoe brand and that goes double for those from South America. I am surprised, yet very pleased to see how many brands are coming from Argentina that I have never heard of before. My latest discovery is the brand Jowy Queen. I love the company logo; a beautiful, regal crown.

Jowy Queen Dance Products  Are  From Buenos Aires; A Mega-City In Argentina

The Jowy Queen Dance Supply Company has a product showroom for dancers located in a part of Buenos Aires, Argentina called Nunez. You can read more about this large, vibrant metropolitan city here on Wikipedia:  Nunez, Buenos Aires. 

They produce multiple products for the dance community including other types of dance shoes, soft ballet slippers, leotards and accessories. They not only sell their dance shoes through their company website, but can also be found on eBay Argentina as well.

The Website Is An Interesting Blend Of English And Spanish

One of the most baffling things about some of these dance supply merchants is how they combine different languages on one page. The words Jowy Queen Dance are  English. The pointe shoe descriptions on their website are in Spanish. Part of the category tabs are readable for Spanish readers, part for English readers. Interesting!

The Jowy Queen Pointe Shoe Brand Name Has One Model  

Jowy Queen pointe shoes consist of one model that is available in two colors; pink or beige. It is described as a full sole shoe for studio practice and has a medium vamp length. You can find out more about this Argentinian pointe shoe brand by visiting their official website @ Jowyqueen.com

They also have a Facebook page you can visit where you can click on their photo album and see the shades of satin.

Update 3/2/2018- Links have been removed as they no longer work.

Discovering Diamar Of Argentina

In one of my earlier posts, I published a photo of a pair of pointe shoes that were marked on the sole with the maker name as Diamar. I mentioned wondering about the actual nationality of these models. You can see my post about them here at Diamar, under mystery brands. I made this post way back in July of 2010. However, things come to those wait. And research. And spend hours online. After almost two years,  I finally found the Diamar company. The shoes are made in Argentina.

The Diamar Company Of Argentina

The best place to gather information about any company is to read their “about” page. Although Diamar does not go into detail about the origins and history of their business, they state that they have been in business for over 50 years. The company has its home base in the city of Buenos Aires, Argentina.

The Diamar Pointe Shoe Models


Two Versions Of Diamar Pointe Shoes

I have noticed that several international pointe shoe manufacturers  categorize their models in two ways; a practice or studio shoe and another model for performances. In many instances, the shoes look exactly the same.

Navigating the official website, Diamar.com.ar,  takes a few minutes because the site is completely in Spanish and the pointe shoes are located on an inner page. Click through the entrance page, go to Productos, choose calzados, then scroll to the bottom where you see siguiente. Click on that three times and you will come to the pointe shoes.

Unfortunately, there is no information available on these models other than an opportunity to email Diamar directly for more details. After waiting almost two years to solve this puzzle, I am not going to complain.

Casca Nueces-The Nutcracker Pointe Shoe

The nutcracker pointe shoe has certainly been a hard case to crack, no pun intended. Over the course of a year, I have gathered several photos of these mysterious pointe shoes.

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These pointe shoes are produced in Argentina. The word Casca Nueces means nutcracker in Spanish. This particular shoe is very intriguing, to say the least. When it comes to pointe shoe brands, South America is revealing more manufacturers than I ever thought existed.

I have stumbled upon a few other brands from South America that I will post at a later date. I am still trying to locate a website or any information about these shoes.

The shoe has the name Casca Nueces stamped on the sole and also on the retail bag. That  generally means the manufacturers brand name. These pointe shoes are Casca Nueces brand, but could have another interesting model name.